The Marketing Nerds Podcast

Master Your Video Strategy in 2025

The Marketing Nerds uncover free tools and strategies your small business can use to elevate your video production, even in today’s tight-budget marketing landscape.

Cost-Effective Video Campaigns for Small Businesses

Video marketing isn’t just a nice-to-have—it’s a must-have. But for small businesses with limited budgets, competing with the big brands and their flashy, high-budget productions can feel like a daunting challenge.

The good news? You don’t need a million-dollar budget to create compelling video content that engages your audience and drives results.

Here’s a look at smart, cost-effective strategies to help small businesses harness the power of video marketing without breaking the bank.

Mistakes Marketers Make with AI and Video (and How to Avoid Them)

AI and video production are a match made in marketing heaven. From automating time-consuming tasks to personalizing video content at scale, AI tools offer tremendous potential for marketers. However, like any technology, the misuse or over-reliance on AI can lead to pitfalls that undermine the effectiveness of your marketing efforts.

Here’s a look at the common mistakes marketers make when integrating AI into video marketing—and how to avoid them.

The Marketing Potential of AI Video Editors

Video is the cornerstone of marketing strategies. But creating high-quality, impactful video content is no small feat—especially for marketers juggling multiple campaigns, channels, and customer segments. Enter AI video editors: the next big thing in marketing innovation.

But let’s address the elephant in the room: not all tools labeled as “AI video editors” truly deliver what marketers need. Many fall short, focusing solely on generating avatars or basic edits, leaving marketers to handle the heavy lifting.

So, what is a real AI video editor, and how can it transform your marketing strategy?

The Role of Humor in Video Marketing

Humor is one of the most powerful tools in video marketing. It captures attention, creates emotional connections, and leaves a lasting impression.

Done right, it can make your brand memorable and relatable.

Done wrong, it can confuse, alienate, or even offend your audience.

So, how do you strike the perfect balance between funny and professional?

Where Video Meets Strategy: The Launch of Marketing Nerds

In this episode, Brian announces an exciting new direction for the podcast as The DV Show evolves into Marketing Nerds.

He shares the vision behind the rebrand, focusing on the powerful intersection of video production and marketing.

Listeners will get a sneak peek at what’s to come, including actionable strategies, expert interviews, and tips to grow their brand, business, or career. Tune in to learn how this transformation will deliver even more value and help you stand out in today’s digital landscape.

Cutting Through Chaos: Achieving Balance as a Video Editor

Join us as we explore strategies to live a healthier, more fulfilled life while still thriving in your career as a video editor.

It’s easy to get consumed by tight deadlines and long hours in front of a screen, but today we’re exploring how prioritizing your well-being is the key to unlocking greater creativity and longevity in your craft. 

We discuss practical ways to nurture your body, mind, and soul—because the best edits don’t come from burnout, but from balance. Join us as we explore strategies to live a healthier, more fulfilled life while still thriving in your career as a video editor.

Meet The New AI Video Production Team

This past week, we created an interesting post on LinkedIn on what an AI video production team would look like. The post received lots of engagement, tons of questions, concerns, and burning anger.

On this edition of The DV Show podcast, we’re going to time travel into the future and take a look at what the new roles of this AI focused video production team would look like. This podcast takes a peek into the roles that will push the boundaries of storytelling and visual effects, all while streamlining production timelines and opening new avenues for artistic expression.